A regular task is visible to every creator on the platform: it appears in the feed and any suitable creator can take it. Sometimes you do not want that — for example, you want to work with specific creators or test the process yourself first.
Private task. When creating a campaign, tick «Private task — invite only». Such a task does not appear in the feed, the catalog or the newsletters. It can be opened only via its link.
Where to get the link. On the campaign page a private task has the label «Private · link only» and a «Copy link» button. You can send the link to a creator any way you like.
How to invite from your account. Open «Creator catalog» in your brand account, choose a creator and click «Invite to task». The creator receives a message with the link, and the conversation is kept in «Messages».
The creator catalog in your account. It shows reach, accepted works and ratings from other brands. You can add creators you like to favorites, and those you have already worked with are marked «Worked together».
Reviews. A rating and review can be left only for accepted work in your own campaign — this keeps catalog reviews honest. Other brands do not see your brand name.
Payment and review rules for a private task are the same as for a regular one.